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Search engine optimisation (SEO) is a technique or art to optimise website in search engines page results. There are many diffinations for search engine optimisation. Let's have a look; "Search engine optimization (SEO) is the practice of increasing the quantity and...
Digital Marketing is a way to promote your products and services on worldwide with help of digital way like the Internet, tv commercial advertising, radio advertising and more. People or many marketers call it Internet marketing, but the Internet marketing...
Use keywords in ad text Show the searcher that your ad is relevant. Google will display the search keywords in bold in your ad if they're present. This helps your ad stand out from the crowd. Keep ad group keyword list...
Google Hummingbird is an update from Google for better search engine results.  In google hummingbird update google crawlers start to find best content for users, which are readable, understandable and shareable. With the help of this update google start...
On April 21, 2015, Google released a significant new mobile-friendly ranking algorithm that’s designed to give a boost to mobile-friendly pages in Google’s mobile search results. The change is so significant that the date it happened is being referred to by a...
Google’s Panda Update is a search filter introduced in February 2011 meant to stop sites with poor quality content from working their way into Google’s top search results. Panda is updated from time-to-time. When this happens, sites previously hit may escape,...
Google launched the Penguin Update in April 2012 to better catch sites deemed to be spamming its search results, in particular those doing so by buying links or obtaining them through link networks designed primarily to boost Google rankings. When a...
Launched on July 24, 2014 for U.S. English results, the “Pigeon Update” is a new algorithm to provide more useful, relevant and accurate local search results that are tied more closely to traditional web search ranking signals. Google stated...
Launched on June 11, 2013 – the “Payday Update” was a new algorithm targeted at cleaning up search results for traditionally “spammy queries” such as , pornographic and other heavily spammed queries.
Google’s Pirate Update is a filter introduced in August 2012 designed to prevent sites with many copyright infringement reports, as filed through Google’s DMCA system, from ranking well in Google’s listings. The filter is periodically updated. When this happens, sites previously...